Monday, 26 January 2009

Audience research for my own magazine.

Questionnaire.
1. Do you buy any magazines? If yes, roughly how much do you spend on magazines each month?

*"I rarely, if ever, buy magazines."
*"I buy a magazine each week religiously, and sometimes randome magazines, so I would say I spend around £8 on magazines."
*"I usually buy a couple of magazines each week, so maybe around £15 a month."
*"I only buy one magazine a month, and that costs £3.70"
*"I spend around £18 a month on magazines."



2. Is any of this total from music magazines?

*"See above"
*"Generally not I do not think they are worth the money. They are too expensive and they seem to be a bit of a competetition of who is the coolest."
*Yes, I probably spend about £5 on music magazines"
*"No I don't ever read music magazines."
*"Probably £10 of that is on music magazines."

3. If you answered no to question two, why do you not buy music magazines? Do you feel like there is a gap in the market for particular magazines?

*"You can read anything you would find in a magazine off the internet for free."
*"I think there could be a music magazine that is not afraid to be like a glossy magazine. I hate all these magazines that are made from non-glossy paper as it's as if they are saying "I'm not glossy, therefore I have not conformed to some plastic, mainstream clique"
*"I don't think there is a gap in the market, but I do feel like music magazines should have more information on gigs and stuff rather than musicians just talking about how they hate their fame and feel like all other bands are too mainstream. It is just annoying."
*"I think there is a gap in the market for a magazine that is about all different types of music and people. At the moment magazines only target a specific type of music or people, such as indie or goth, but there should be a magazine for the people who like all sorts of music."
*"I don't feel like there are any gaps in the music magazine market, I think any magazine you want is around somewhere."



4. Would you consider buying a new music magazine? If yes, roughly how much would you be prepared to spend?

*"I Wouldn't be interested in any new magazines."
*"The most I would spend is about £3"
*"I would try out a new magazine, but I think it should be very cheap or even free for the first issue."
*"If there was a new magazine I would give it a go, but it would have to be very cheap, no more than about £3."
*"I wouldn't bother with any new magazines, I already think there are enough."


5. Do you have any hobbies? Please give details.

*"Surfing, Skating, Bike jumping, canoeing, drumming."
*"Art, Socialising, Reading, Computer games, Experimenting with hair and make-up."
*"Socialising, watching films, Painting, swimming, Excersising, anything at the beach."
*"Reading, writing, films, cooking, art."
*"Hair, make-up, photography."



6. Do you prefere to be completely up to date with clothes and gadgets?

*"I am not particularly bothered about the latest fashions or gadgets. I would rather be learning my drums or biking rather than playing games and stuff."
*"Yes, I love to be up to date with the latest fashions, but I am not too bothered about gadgets. As long as I have the basics such as Ipod and DS I don't really mind.
*"Not really, I don't really care. I don't want to conform to the popular, cool groups that are around."
*"I usually just wear whatever I can find on my floor that's clean. I'm not bothered."
*"I am nbot that bothered about either, I have my own style, so I don't want to follow the latest fashion and be like everybody else."




7. How much time do you spend grooming each day?

*"Around five minutes."
*"About an hour and a half. It depends on whether or not I have to wash my hair."
*"Maybe around half an hour, sometimes less. If I get up late then maybe 15 minutes."
*"About 20 minutes."
*"Usually an hour and a half, two hours."


8. What are/were your favorite subjects at school/college.

*"Engineering and P.E."
*"Textiles, Art, Media, Drama."
*"Enligh lit, Psychology and Graphics."
*"P.E. English Language, drama"
*"Hair and Holistic therapy, and science at school."


9. If you answered yes to question 2, which music magazines do you buy?

*"See question two."
*"I don't buy music magazines"
*"Kerrang, NME"
*"I don't read any."
*"NME, DJ, Kerrang."

10. Do you regularly attend live music events such as gigs or festivals? If so, which ones?

*"Yes, Kerrang tour, Download festival, Boardmasters."
*"I go to T4 On the Beach, Reading or Glastonbury, other small local festivals gigs."
*"I go to a small local gig at least once a week, or a concert or festival maybe once a month in summer."
*"I went to Reading once."
*"The Kerrang tour, Glastonbury, Mayfest. I try to go to a couple a year.

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