Target Audience.

The demographics of the audience of my magazine are between the age of 13 to 19, hence using the bright colours to appeal to the young audience. They are generally single and looking for fun, again linking to the fun bright colours, it would appeal to both genders, although some articles would appeal more to females, for instance the article on my double page spread as Louise talks about her wedding a lot, and there are no images of males, and would be from mainly urban/city areas.
The psychographics are that “Scene Kids” would choose to believe they are individuals, but are generally interested in music or the arts, and would aspire to be freelance artists, photographers or musicians as professions. Scene Kids are usually, not always, white British or American, but are nearly always English speaking.
Here is the musical profile of the audience for my music magazine:

Where you would find them:Any large public space such as parks, empty market places, town centres, at screamo gigs.

Beliefs:They tend to believe in living fast and dying young, and don’t really tend to think about the future, life is just about having fun. Drugs are popular with this group.

Age: Between 13 and 19, mostly female but some male.

What they wear:Girls: Skinny jeans of any colour or design, black T-shirts, Brightly coloured jewellery, brightly coloured hair and accessories, large bows.Boys: Any coloured skinny jeans, black shirts, brightly coloured jewellery and hair.Both will wear lots of eye liner, and very brightly coloured eye shadows.

Typical bands they would listen to:Bring me the Horizon, Entershikari, Taking back Sunday, any Happy Hardcore or Rap, any screamo.

What they buy:Tickets to gigs, a small amount of clothing, lots of hair accessories, make up, brightly coloured childish jewellery.